Park Palms Vacation Rental
CREATIVE DIRECTION | PRODUCTION | POST-PRODUCTION
Roamh traveled to Twenty-Nine Palms to create video and photo assets for 49 Palms Park Place, a boutique stay in a house made of lava rock in the California desert.
Goal
Target a new audience of travelers to visit 49 Park Palms through sharable and relatable social content.
Strategy
Keep this campaign iphone-only to keep true to the UGC nature of organic travel content (like your friend made it, but better).
Results
Created over 40+ photo assets and 7 social assets for them to share and use on their channels with just a 1-day shoot.
